How Much Does Social Media Management Cost for Trade Businesses in Australia?

In the competitive world of trade businesses, from electricians and plumbers to builders and landscapers, maintaining a strong online presence is more important than ever. Social media has become a powerful tool for generating leads, building credibility, and engaging with potential clients. But how much does social media management cost for trade businesses in Australia? The cost varies depending on the level of service, the quality of content, and the expertise of the social media management team.

In this blog, we’ll break down the different forms of social media management, comparing AI-generated content with high-quality, personalised management tailored specifically for trade businesses. We’ll also highlight the importance of branding and authenticity and why Boorloo Digital is the ideal choice for tradespeople looking to grow their business through social media.

Types of Social Media Management Services for Trade Businesses

1. AI-Generated Content & Low-Cost Management

Many budget-friendly social media management services rely on AI-generated or generic content. While this may seem like an affordable option, it often lacks authenticity, engagement, and industry-specific relevance. Common issues include:

• Poorly targeted content that doesn't resonate with trade business clients

• Low engagement rates due to generic messaging

• A lack of industry-specific insights and branding

2. Personalised Social Media Management for Trades

High-quality, trade-specific social media management, such as the services offered by Boorloo Digital, provides:

• Professionally crafted content tailored to your business and industry

• Onsite videography and photography to showcase real projects and services

• Engaging posts that highlight expertise and customer success stories

• Lead-generating strategies designed for trade businesses

Why Branding and Authenticity Matter for Trades

For trade businesses, trust and reputation are everything. Potential clients often check social media before making a decision. A well-managed social media presence can:

• Showcase real projects through high-quality videography and photography

• Maintain a consistent and professional brand image

• Build credibility with testimonials, project highlights, and expert advice

Boorloo Digital understands the trade industry and creates content that resonates with your audience while keeping your business authentic and professional.

How Much Should You Expect to Pay?

The cost of social media management for trade businesses in Australia depends on the level of service:

• Low-Cost ($300-$800/Month) – AI-driven or templated posts with minimal industry focus

• Mid-Tier ($800-$2,500/Month) – Semi-personalised content with some strategy and engagement

• High-End ($2,500-$10,000/Month) – Fully customised management with trade-specific content, professional media, and lead generation strategies

Boorloo Digital offers cost-effective social media management packages designed specifically for trade businesses, ensuring high-quality and targeted content without breaking the bank.

Why Choose Boorloo Digital for Your Trade Business?

As a trusted social media management company in Perth, we provide services designed to help trade businesses grow. Here’s why businesses choose us:

• Industry Expertise: We understand the trade industry and tailor content to attract local clients.

• Professional Videography & Photography: Our team captures real project footage to showcase your skills.

• Lead-Generating Strategies: We create content designed to bring in more inquiries and job bookings.

• Personalised Service: We work closely with you to ensure your social media reflects your business values.

Get Started Today

If you’re looking for affordable and high-quality social media management for trade businesses in Australia, Boorloo Digital has the perfect solution. Our cost-effective packages provide professional content, strategic management, and a personalised approach to help your trade business thrive.

Contact us today to learn more about our social media management services and how we can help you generate leads and build your brand online.

How Much Does Social Media Management Cost in Australia?

In the ever-evolving digital landscape, social media has become a critical tool for businesses looking to build brand awareness, engage with customers, and drive sales. But with so many options available, how much does social media management cost in Australia? The answer depends on factors like the level of service, content quality, and the expertise of the management team.

In this blog, we’ll break down the different forms of social media management, comparing AI-generated content with high-quality, personalised management. We’ll also highlight the importance of branding and authenticity, and why investing in a social media management company like Boorloo Digital is the right choice for businesses in Perth and across Australia.

Types of Social Media Management Services

1. AI-Generated Content & Low-Cost Management

While low-cost social media management services exist, many rely on AI-generated content or generic templates. These solutions may seem affordable, but they often lack personality, engagement, and brand consistency. Businesses using these services may experience:

• Low engagement due to unoriginal content

• Poor alignment with brand messaging

• A lack of strategic growth planning

2. Personalised Social Media Management Services

In contrast, premium social media management services—like those offered at Boorloo Digital—focus on a personal touch and brand authenticity. These services provide:

• Customised content tailored to your business

• Professional onsite videography and photography

• Strategic growth planning for long-term success

• Genuine audience engagement that builds trust

Why Branding and Authenticity Matter

A strong brand presence on social media is more than just regular posting; it’s about creating a voice and identity that resonates with your audience. Generic content won’t differentiate you in the crowded digital landscape. Professional social media management helps businesses in Australia stand out by:

• Maintaining a consistent brand voice

• Using high-quality visuals like professional photography and videography

• Engaging in meaningful interactions with customers

At Boorloo Digital, we specialise in authentic content creation that strengthens your brand’s reputation and online presence. Our social media management services ensure your business is seen, heard, and remembered.

How Much Should You Expect to Pay?

Social media management costs in Australia vary depending on the level of service. Here’s a general breakdown:

• Low-Cost ($300-$700/Month) – AI-driven or templated posts with little personalisation

• Mid-Tier ($800-$2,500/Month) – Semi-personalised content with some strategy and engagement

• High-End ($2,500-$10,000/Month) – Fully customised management with brand-specific content, professional media, and strategic planning

Boorloo Digital offers cost-effective social media management packages tailored for Perth businesses, ensuring a perfect balance of affordability, quality, and personalisation.

Why Choose Boorloo Digital?

As a trusted social media management company in Perth, we provide services designed to elevate your online presence. Here’s why businesses choose us:

• Local Expertise: We understand the Perth market and tailor content accordingly.

• Professional Videography & Photography: Our content is authentic, high-quality, and visually appealing.

• Strategic Approach: We focus on long-term brand growth, not just daily posting.

• Personalised Service: We get to know your business, ensuring content aligns with your brand.

Get Started Today

If you’re looking for affordable and high-quality social media management in Australia, Boorloo Digital has the perfect solution. Our cost-effective packages provide professional content, strategic management, and a personalised approach to help your business grow.

Contact us today to learn more about our social media management services and how we can help you stand out online.

how to choose a social media manager in perth.

introduction

choosing the right social media manager is one of the most important decisions a business can make for its digital presence. in today’s competitive market, it’s not just about having someone to post content — it’s about finding a partner who understands your business, your audience, and how to showcase your unique offerings. here’s a guide to help perth businesses choose the perfect social media manager and why boorloo digital stands out as the ideal choice.

key considerations when choosing a social media manager

1. experience beyond social media

a great social media manager doesn’t just know how to schedule posts and use hashtags — they understand business operations, client relationships, and how to align your digital presence with your goals. at boorloo digital, we bring more than just marketing expertise. we’ve owned, managed, and scaled businesses, giving us a unique perspective on how companies operate and how to present them authentically to their clients. combining this with expertise in social media, marketing, onsite videography, and photography, we ensure every piece of content reflects your brand’s professionalism.

2. personalised content, not generic templates

many low-cost social media management packages offer generic content that fails to connect with your audience. to stand out, your social media must reflect your business’s unique personality and values. boorloo digital takes the time to deeply understand your business, ensuring every post is tailored to your brand. our content is never one-size-fits-all — it’s customised to resonate with your target audience in perth and across australia.

3. availability and accessibility

a reliable social media manager should be available to answer questions, respond to ideas, and keep you updated. whether it’s a last-minute campaign or a quick adjustment to a post, the best managers ensure they’re accessible when you need them. at boorloo digital, we pride ourselves on offering a personalised service, staying responsive and adaptable to your needs.

4. openness to collaboration

a great social media manager values your input. after all, no one knows your business better than you. choose someone who listens to your ideas and incorporates them into the strategy. at boorloo digital, we see our clients as partners. we welcome your feedback and strive to create content that feels true to your business while leveraging our expertise to optimise results.

5. understanding of content mediums

social media isn’t just about text captions; it’s also about visuals that grab attention. choose a manager who understands the power of professional videography and photography. boorloo digital specialises in onsite videography and photography, capturing high-quality visuals that elevate your social media presence. whether it’s workplace photography in perth or engaging product videos, we’ve got the skills to bring your content to life.

6. focus on long-term growth

social media is a long game. look for a manager who’s committed to helping your business grow over time. boorloo digital develops strategies with scalability in mind, ensuring your content adapts as your business evolves.

why boorloo digital is the right choice for your business.

at boorloo digital, we’re more than just social media managers — we’re business partners who care about your success. with experience in marketing, social media management, and onsite content creation, we offer a holistic approach tailored to your business. our personalised service ensures every post reflects your values, and our availability means we’re always here when you need us.

top 10 considerations when choosing your social media content strategy

introduction

creating a winning social media strategy requires more than just posting pictures and captions. it’s about understanding your business’s unique needs and tailoring your approach to resonate with your target audience. in this blog, we’ll explore the top 10 considerations for crafting professional, impactful social media content, helping businesses in australia – especially perth – get the most out of their social media management packages.

1. know your target audience

• why understanding demographics and psychographics is crucial.

• how to align content with customer preferences.

2. define your unique selling proposition (usp)

• communicating what sets your business apart.

• highlighting perth-based advantages like local expertise.

3. clarify your brand message

• ensuring your message is consistent across posts.

• examples of strong, cohesive messaging for digital marketing companies in australia.

4. set clear goals

• discuss the importance of defining measurable objectives (e.g., increasing engagement or driving website traffic).

• how professional social media management services can align with these goals.

5. invest in professional content creation

• high-quality content (like onsite videography and workplace photography in perth) is a game-changer that can set you and your business apart from your competitors but having the professional edge.

6. focus on platforms that matter

• choosing the right platforms based on your audience (e.g., instagram for visual content, linkedin for b2b).

• streamlining platform management with professional social media packages in perth.

7. engage, don’t just broadcast

• why engagement is more important than frequency.

• using interactive content like polls, quizzes, and q&a sessions.

8. leverage analytics

• how tracking performance through tools (or hiring experts) refines your strategy.

• the value of having a data-driven approach, such as understanding your best-performing posts.

9. be consistent

• importance of a consistent posting schedule and tone.

• how social media management services in australia help businesses stay consistent.

10. plan for long-term growth

• using scalable strategies to grow your brand over time.

• how investing in social media management packages in australia pays off long-term.

looking for a trusted partner to manage your social media in perth or anywhere in australia?

boorloo digital offers professional social media management packages tailored to your business needs. let us help you elevate your content and connect with your audience.

save time and money: the power of social media management for your business

introduction

running a small business often means juggling multiple responsibilities, and social media can quickly become one of those time-consuming tasks that feels impossible to keep up with. many business owners in perth invest hours every week trying to maintain an online presence, but is it really worth the effort? at boorloo digital, we believe that outsourcing your social media management isn’t just a convenience – it’s a smart investment that saves you time, money, and stress while delivering professional results.

in this blog, we’ll explore how engaging a social media management service can transform your business. we’ll share the story of a perth-based electrical contractor who discovered the true value of outsourcing this essential task and how boorloo digital streamlined their approach to social media.

the time and money trap of diy social media

for many small businesses, managing social media feels like a necessary evil. the director of a perth electrical contracting company and his wife were spending 6-8 hours a week trying to create and post content. they also engaged their team to contribute photos and ideas, but the results were inconsistent and often mediocre. not only was this costing them valuable time, but they were also paying team members for content that didn’t reflect their brand’s professionalism.

the boorloo digital difference

when the electrical contractor approached boorloo digital, they were ready for a change. we took the reins of their social media management and completely transformed their online presence. here’s how:

1. brand consistency: we developed a clear, professional brand style for their social media, ensuring every post aligned with their values and vision.

2. streamlined service: our personal, hands-on approach meant the business owners stayed in the loop without having to lift a finger. we handled everything from content creation to scheduling and analytics.

3. time saved: with boorloo digital managing their social media, the director and his wife reclaimed those 6-8 hours a week to focus on running their business and spending quality time with their family.

4. better results: by using professional visuals, engaging captions, and strategic posting, their social media engagement grew significantly, attracting new customers and building their reputation in perth.

why investing in social media management makes sense

1. focus on your strengths: as a business owner, your time is better spent on what you do best. let professionals handle your social media while you focus on delivering quality services.

2. cost-effective: instead of spending money on mediocre content created in-house, investing in professional management ensures better quality and a higher return on investment.

3. consistent engagement: with regular, high-quality posts, your audience stays engaged and your brand remains top of mind.

4. data-driven decisions: our team tracks performance and adjusts strategies to ensure your social media delivers real results.

why choose boorloo digital?

at boorloo digital, we pride ourselves on offering a personalised, results-driven approach to social media management. our packages are designed to suit businesses of all sizes, with a focus on:

• local expertise: we understand the perth market and create content that resonates with your audience.

• customised strategies: no two businesses are the same, so we tailor our services to your unique needs.

• transparent communication: we keep you informed every step of the way, so you’re never in the dark about your social media performance.

• holistic services: from social media to onsite filming and photography, we offer end-to-end solutions for your digital presence.

getting started

ready to reclaim your time and elevate your social media? contact boorloo digital today to learn how we can take your business to the next level. our streamlined, personalised approach to social media management will save you time, money, and stress while delivering the professional results you deserve.

conclusion

outsourcing your social media management isn’t just about convenience – it’s about investing in the future of your business. by partnering with boorloo digital, you’ll enjoy a consistent, professional online presence that drives engagement and growth, all while freeing up your valuable time. let us take care of your social media so you can focus on what you do best.