What Is in a Style Guide?
What is in a style guide? Learn what elements make up a business style guide and how Boorloo Digital can help with branding in Australia.
A business style guide is a branding essential that helps companies maintain a consistent and professional identity. But what exactly goes into a style guide?
In this blog, we’ll cover the essential elements of a business style guide, why they matter, and how Boorloo Digital provides affordable style guides for businesses across Perth and Australia.
What Should Be in a Style Guide?
Logo Usage Rules – Correct and incorrect ways to use your logo.
Brand Colors – Exact brand color codes for consistent branding.
Typography & Fonts – Font selections and usage guidelines.
Tone of Voice & Messaging – How your brand communicates with its audience.
Imagery & Graphics – Guidelines for photography and design elements.
Social Media & Website Guidelines – Ensuring consistency across all platforms.
Why You Need a Style Guide
Brand Recognition: Helps customers instantly recognize your business.
Professional Appearance: Ensures your marketing looks polished.
Consistency Across All Channels: Avoids mismatched branding.
Get Your Style Guide from Boorloo Digital
Looking for a custom business style guide in Australia? Boorloo Digital provides cost-effective branding solutions to help businesses stay consistent and professional.
Contact us today to create your own business style guide.
How Much Does Social Media Management Cost in Australia?
Social media management cost in Australia – a detailed guide by Boorloo Digital on pricing, branding, and the benefits of personalised content over ai-generated alternatives.
In the ever-evolving digital landscape, social media has become a critical tool for businesses looking to build brand awareness, engage with customers, and drive sales. But with so many options available, how much does social media management cost in Australia? The answer depends on factors like the level of service, content quality, and the expertise of the management team.
In this blog, we’ll break down the different forms of social media management, comparing AI-generated content with high-quality, personalised management. We’ll also highlight the importance of branding and authenticity, and why investing in a social media management company like Boorloo Digital is the right choice for businesses in Perth and across Australia.
Types of Social Media Management Services
1. AI-Generated Content & Low-Cost Management
While low-cost social media management services exist, many rely on AI-generated content or generic templates. These solutions may seem affordable, but they often lack personality, engagement, and brand consistency. Businesses using these services may experience:
Low engagement due to unoriginal content
Poor alignment with brand messaging
A lack of strategic growth planning
2. Personalised Social Media Management Services
In contrast, premium social media management services—like those offered at Boorloo Digital—focus on a personal touch and brand authenticity. These services provide:
Customised content tailored to your business
Professional onsite videography and photography
Strategic growth planning for long-term success
Genuine audience engagement that builds trust
Why Branding and Authenticity Matter
A strong brand presence on social media is more than just regular posting; it’s about creating a voice and identity that resonates with your audience. Generic content won’t differentiate you in the crowded digital landscape. Professional social media management helps businesses in Australia stand out by:
Maintaining a consistent brand voice
Using high-quality visuals like professional photography and videography
Engaging in meaningful interactions with customers
At Boorloo Digital, we specialise in authentic content creation that strengthens your brand’s reputation and online presence. Our social media management services ensure your business is seen, heard, and remembered.
How Much Should You Expect to Pay?
Social media management costs in Australia vary depending on the level of service. Here’s a general breakdown:
Low-Cost ($300-$700/Month) – AI-driven or templated posts with little personalisation
Mid-Tier ($800-$2,500/Month) – Semi-personalised content with some strategy and engagement
High-End ($2,500-$10,000/Month) – Fully customised management with brand-specific content, professional media, and strategic planning
Boorloo Digital offers cost-effective social media management packages tailored for Perth businesses, ensuring a perfect balance of affordability, quality, and personalisation.
Why Choose Boorloo Digital?
As a trusted social media management company in Perth, we provide services designed to elevate your online presence. Here’s why businesses choose us:
Local Expertise: We understand the Perth market and tailor content accordingly.
Professional Videography & Photography: Our content is authentic, high-quality, and visually appealing.
Strategic Approach: We focus on long-term brand growth, not just daily posting.
Personalised Service: We get to know your business, ensuring content aligns with your brand.
Get Started Today
If you’re looking for affordable and high-quality social media management in Australia, Boorloo Digital has the perfect solution. Our cost-effective packages provide professional content, strategic management, and a personalised approach to help your business grow.
Contact us today to learn more about our social media management services and how we can help you stand out online.