What Is in a Style Guide?

A business style guide is a branding essential that helps companies maintain a consistent and professional identity. But what exactly goes into a style guide?

In this blog, we’ll cover the essential elements of a business style guide, why they matter, and how Boorloo Digital provides affordable style guides for businesses across Perth and Australia.

What Should Be in a Style Guide?

  1. Logo Usage Rules – Correct and incorrect ways to use your logo.

  2. Brand Colors – Exact brand color codes for consistent branding.

  3. Typography & Fonts – Font selections and usage guidelines.

  4. Tone of Voice & Messaging – How your brand communicates with its audience.

  5. Imagery & Graphics – Guidelines for photography and design elements.

  6. Social Media & Website Guidelines – Ensuring consistency across all platforms.

Why You Need a Style Guide

  • Brand Recognition: Helps customers instantly recognize your business.

  • Professional Appearance: Ensures your marketing looks polished.

  • Consistency Across All Channels: Avoids mismatched branding.

Get Your Style Guide from Boorloo Digital

Looking for a custom business style guide in Australia? Boorloo Digital provides cost-effective branding solutions to help businesses stay consistent and professional.

Contact us today to create your own business style guide.

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How Much Do Style Guides Cost in Australia?