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What Is in a Style Guide?

What is in a style guide? Learn what elements make up a business style guide and how Boorloo Digital can help with branding in Australia.

A business style guide is a branding essential that helps companies maintain a consistent and professional identity. But what exactly goes into a style guide?

In this blog, we’ll cover the essential elements of a business style guide, why they matter, and how Boorloo Digital provides affordable style guides for businesses across Perth and Australia.

What Should Be in a Style Guide?

  1. Logo Usage Rules – Correct and incorrect ways to use your logo.

  2. Brand Colors – Exact brand color codes for consistent branding.

  3. Typography & Fonts – Font selections and usage guidelines.

  4. Tone of Voice & Messaging – How your brand communicates with its audience.

  5. Imagery & Graphics – Guidelines for photography and design elements.

  6. Social Media & Website Guidelines – Ensuring consistency across all platforms.

Why You Need a Style Guide

  • Brand Recognition: Helps customers instantly recognize your business.

  • Professional Appearance: Ensures your marketing looks polished.

  • Consistency Across All Channels: Avoids mismatched branding.

Get Your Style Guide from Boorloo Digital

Looking for a custom business style guide in Australia? Boorloo Digital provides cost-effective branding solutions to help businesses stay consistent and professional.

Contact us today to create your own business style guide.

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How Much Do Style Guides Cost in Australia?

How much do style guides cost in Australia? Explore business branding solutions with Boorloo Digital’s affordable style guide services.

If you're a business looking to build a strong brand identity, having a business style guide is essential. But how much does a style guide cost in Australia? Prices vary depending on the depth of branding, the expertise of the designer, and the complexity of the guide.

In this blog, we’ll break down the costs of style guides, what factors impact pricing, and why Boorloo Digital offers affordable business branding solutions in Australia.

Style Guide Pricing Breakdown

  • Low-Cost ($100-$500): Basic logo and color guidelines.

  • Mid-Tier ($500-$2,000): Comprehensive branding, including fonts, tone of voice, and social media guidelines.

  • High-End ($2,000-$10,000+): Full-scale corporate branding with extensive brand strategy and design assets.

Boorloo Digital offers cost-effective branding packages to give businesses the perfect balance of professionalism and affordability.

Get Your Business Style Guide Today

Looking for an affordable style guide in Australia? Contact Boorloo Digital today and take your branding to the next level.

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What Does It Cost to Get a Business Logo Designed?

Discover how much a business logo design costs in Australia and why investing in professional branding services at Boorloo Digital ensures high-quality, cost-effective results.

A logo is more than just an image—it’s an investment in your brand’s identity. But how much does it cost to get a business logo designed? Prices can vary widely depending on the quality, complexity, and expertise of the designer.

In this blog, we’ll explore different price points for logo design services in Australia and help you determine the best option for your business. Whether you’re a startup or an established company, Boorloo Digital offers affordable, high-quality logo design that blends professionalism with budget-friendly pricing.

1. Understanding Logo Design Price Ranges

The cost of logo design depends on various factors, including the designer’s experience and the level of customisation. Here’s a general breakdown:

  • Low-Cost ($50-$300): DIY logo makers or freelance designers with limited revisions.

  • Mid-Tier ($300-$1,500): Professional designers offering custom logos with multiple revisions and brand guidelines.

  • High-End ($1,500-$10,000+): Full branding agencies providing in-depth strategy, market research, and multiple design variations.

2. Factors That Affect Logo Pricing

Several elements contribute to the overall cost of a logo, including:

  • Complexity: Simple text-based logos cost less than intricate custom designs.

  • Revisions: More revisions and design options often increase costs.

  • Brand Strategy: Some designers offer additional branding services beyond just the logo.

3. Finding the Right Balance Between Quality and Cost

While low-cost options may seem attractive, they often result in generic, low-quality designs. On the other hand, high-end branding agencies may be out of budget for small businesses.

Boorloo Digital provides the perfect blend of professional, high-level branding at an affordable price—ensuring businesses of all sizes get a high-quality logo that represents their brand effectively.

4. Why Invest in Professional Logo Design?

A professional logo helps:

  • Build credibility and trust

  • Differentiate your business from competitors

  • Ensure brand consistency across all marketing materials

At Boorloo Digital, we understand the importance of branding logo design and work closely with businesses to deliver standout visual identities that resonate with their target audience.

Get Your Custom Logo Today

If you’re looking for a business logo design company in Australia that provides expert-level branding at a cost-effective price, Boorloo Digital is the answer. Our tailored packages ensure your business gets the best logo design services without breaking the bank.

Contact us today to discuss your logo design needs.

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Where to Start When Designing a Logo for Your Business

Business logo design cost in Australia – a breakdown by Boorloo Digital on price points, quality, and the benefits of professional branding and logo design services

Your logo is the face of your brand—it’s the first impression potential customers will have and a visual representation of your business. Whether you are starting a new company or rebranding, designing a logo can feel overwhelming. With so many elements to consider, where do you start?

In this blog, we’ll cover the key factors to think about when designing a business logo. From brainstorming ideas to considering your brand identity, we’ll guide you through the process. And if you’re looking for professional logo design services at an affordable price, Boorloo Digital offers tailored branding packages to suit your needs.

1. Define Your Brand Identity

Before designing a logo, it’s essential to understand what your brand represents. Ask yourself:

  • What are my business values?

  • Who is my target audience?

  • What message do I want my logo to convey?

Your answers will guide the design process, ensuring that your logo aligns with your overall brand strategy.

2. Research Your Industry and Competitors

Looking at competitors’ logos can provide inspiration while helping you identify ways to differentiate yourself. You want your logo to stand out while still fitting within industry norms.

For example, a financial services company may opt for a sleek, modern design, while a creative agency might go for something more bold and artistic.

3. Choose the Right Logo Type

Logos come in different styles, including:

  • Wordmark (Text-Based Logos): Ideal for brands with unique names (e.g., Google, Coca-Cola).

  • Lettermark (Initials): Great for businesses with long names (e.g., IBM, HBO).

  • Iconic/Symbol Logos: Simple, memorable symbols (e.g., Apple, Nike).

  • Combination Logos: A mix of text and symbols (e.g., Adidas, Mastercard).

Choosing the right type depends on your brand’s name, industry, and target audience.

4. Focus on Simplicity and Versatility

A great logo should be simple yet impactful. Avoid overly complex designs that may not scale well across different platforms. Your logo should be:

  • Recognizable at any size

  • Easy to print on various materials

  • Adaptable to different color schemes

5. Select the Right Colors and Fonts

Colors and typography play a significant role in branding. Each color evokes different emotions, so choose wisely:

  • Blue: Trust and professionalism (used by brands like Facebook, LinkedIn)

  • Red: Energy and excitement (used by Coca-Cola, YouTube)

  • Green: Growth and sustainability (used by Starbucks, Whole Foods)

Similarly, fonts should align with your brand personality—clean and modern for tech companies, bold and artistic for creative businesses.

6. Get Professional Help

While DIY logo makers are available, investing in a professional graphic design service ensures a unique and high-quality result. At Boorloo Digital, we offer custom logo design services tailored to your brand identity. Our team of experienced designers will create a logo that reflects your vision while maintaining a professional and polished look.

Get Started Today

If you’re looking for affordable, high-quality logo design services in Australia, Boorloo Digital has the perfect solution. Our cost-effective branding packages help businesses create stunning, memorable logos that elevate their brand.

Contact us today to learn more about our professional logo design services.

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